High School Summer Pass returns to Planet Fitness

 High School Summer Pass returns to Planet Fitness

Planet Fitness, one of the largest and fastest-growing fitness center operators with more members than any other fitness brand, announced the return of its annual High School Summer Pass® program.

Now in its sixth year, the initiative encourages high school teens ages 14 to 19 to prioritize fitness this summer by working out for free at any of Planet Fitness’ 2,900-plus participating locations throughout the U.S. and Canada.

Teens can register today at PlanetFitness.com/SummerPass to gain club access beginning June 1 through August 31.

Find the club nearest you here. New this year, the High School Summer Pass® program is powered by Gymshark, the gymwear brand, and all High School Summer Pass® participants will receive an exclusive discount after signing up for the free fitness program.

Huge investment in promoting youth health

Planet Fitness has invested more than $460 million in waived membership dues to promote youth health and wellness and provide an opportunity for millions of teens to improve their physical and mental health.

“At Planet Fitness, our mission is to break down the barriers to fitness, and the High School Summer Pass® program is a key part of that,” said Colleen Keating, CEO of Planet Fitness.

“Young people are increasingly prioritizing their mental and physical health and making fitness part of their daily lives. This program gives teens the unique opportunity to build lifelong healthy habits in a welcoming and non-intimidating environment during the important months when school is out.”

Here’s what Summer Pass includes …

Through the High School Summer Pass® program, teen members will have free access to:

  • Planet Fitness’ complete range of strength equipment, including state-of-the-art plate-loaded machines, best-in-class cardio equipment, stretching space and more
  • Free fitness training from certified fitness trainers⁴
  • The free Planet Fitness App, featuring hundreds of on-demand digital exercises
  • A welcoming, non-intimidating community environment
  • Exclusive discounts through Gymshark

Working out improves mental health

To better understand teens and their mental and physical health, Planet Fitness commissioned a nationwide studyuncovering the following insights:

  • The Emotional Weight of Being a Teen is Real: Nearly all teenagers (95%) report emotionally or mentally struggling, with more than half (52%) dealing with anxiety and close to half (49%) struggling with a positive body image.
  • Exercise is One of the Most Powerful Outlets Available: Ninety-five percent of teens say exercise helps them manage life’s challenges. Two-thirds (66%) say working out makes them feel proud of themselves, and more than half (53%) say it makes them more confident in who they are.
  • Strength is Not Just Physical: Planet Fitness knows that strength training not only helps you feel strong and confident, but it also profoundly impacts overall well-being. In fact, ninety-two percent of teens agree that strength training builds confidence, 91% say being strong is just as important as looking good, and 84% say they want to do more strength training.
  • Cost and Access Are Real Barriers: Seven in 10 (70%) teens report at least one obstacle to working out more, including lack of time (44%), not wanting to spend money (28%) and feeling self-conscious (27%). Nearly half (47%) say they simply cannot afford to make fitness a top priority, yet 83% say they would work out at a gym if it were free.

Ed Wright

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